No matter how much effort you put into selecting your MAGNIFICENT 50 customers, how much RESEARCH you do or how great the CONTENT you create to serve each specific industry, market and future customer may be.
Unless you actually consistently utilise your research to create tailored content, which you regularly communicate with your MAGNIFICENT 50 and other targeted customers, using your Multi-Channel strategy, all your effort will be wasted.
To run an effective “Multi-Channel Communication Strategy“, requires consistent daily input. To ensure that you do this consistently, you will need to develop a daily routine to support your efforts.
Whatever gets scheduled – Gets Done