Why does your organisation, deserve to exist?

Think about what the world would be like without all the great products and services, your organisation offers. List all the ways your organisation makes the world a better place by answering the questions that follow:

Remember that in order to engage, both your current and future customers with effective communication, you need to have something of “VALUE”, to communicate to them. When you can eloquently communicate, why your organisation deserves to exist, as part of your sales dialogue, you become, far more effective, at positively influencing your customers.